03 June 2017
The Beauty Trend Taking Hollywood By Storm
Beauty is everything in Hollywood and that’s why it’s usually our favourite A-listers leading the charge on anything the promises youthful, clear skin. So when celebrities started posting pictures of themselves on social media wearing a rather alien-like illuminated face masks it’s no surprise the rest of us stood up and took notice. These masks are used for LED Light Therapy but while celebrities are usually the first to jump onto any new beauty treatment it turns out the science of LED light therapy isn’t new. In fact, this treatment has actually been gaining in popularity in New Zealand over the past few years. Who knew?
It all started last year with a post by Jessica Alba, but recently Kourtney Kardashian, Kate Hudson, and Kelly Rowland have all posted photos too.According to In Style, the blue light targets acne-causing bacteria; red stimulates the creation of collagen and elastin to decrease fine lines and wrinkles; pink boosts the skin’s repair function. Combinations of the different lights are used to treat skin conditions like eczema and psoriasis. The strength of the light is the key for this treatment.
According to the experts, the leading option is the Korean Déesse Premium LED Mask. The idea is that you use the mask on clean, dry skin for 20 minutes a few times a week. But it doesn’t come cheap. Price estimates for this treatment are upwards of $1000. The handheld LED lights can be used at home daily for three-minute sessions on each area of your face and are more reasonably priced.
LED light therapy has been popular in New Zealand for the last couple of years with a number of well-known clinics around the country offering this service. According to EverYoung a Déesse mask is used for skin rejuvenation and pain relief. “It increases blood flow, promotes wound healing, stimulates collagen and elastin production. It can also be used to treat mild to moderate acne and for post treatment pain relief.”
Other local clinics offering the service include, Forme; Caci and Loft Beauty among others.